20 March ATIA delivers for Members: New Service/Professional Fee Flyers to Enhance Customer Understanding March 20, 2024 By Amanda Rixon Media Release 0 The flyers are the latest in ATIA’s ongoing commitment to empowering members in addressing one of the industry’s more complex areas. They provide an easy and clear communication tool for ATAS businesses to address and explain Professional Fees to their customer base. Two versions of the flyer have been developed to support the needs of travel advisors and tour operators. Comprehensive Development Process The creation of these flyers was a comprehensive process, incorporating direct feedback from ATIA members, including through the Travel Exchange. Service Fees have been a key member support focus. Insights from ATIA’s heavily attended ‘Navigating Service Fees’ webinar in November were included. That webinar, led by ATIA’s Head of Compliance Nina Hedges and Director of Membership and Industry Affairs Richard Taylor, along with industry experts Managing Director of Mosman Travel Sharyn Kitchener and Founder and CEO of iFLYflat - The Points Whisperer Steve Hui, informed the approach. Additionally, the ATAS Advisory Committee (AAC) provided critical review and feedback, ensuring the flyers are practical and user-friendly QUOTES ATTRIBUTABLE TO ATIA CEO DEAN LONG ‘Understanding service fees can be challenging for customers and a difficult conversation for travel professionals. These flyers are designed to bridge this gap, offering clear, concise explanations on the rationale behind service fees. They outline the value provided by ATAS accredited travel businesses, such as personalised service, expert advice, and peace of mind, thereby enhancing transparency and fostering trust between travel businesses and their clients.’ ‘ATIA is dedicated to supporting our members in every aspect of their business. These new flyers are a testament to our commitment to not only our members but also to the higher standards of the travel industry. They are a valuable tool in ensuring customers understand and appreciate the services provided by our members.’ Related Articles Travel has a new home – the Australian Travel Industry Association (ATIA) The Australian Travel Industry has a new peak industry body representing travel agents and advisors, tour operators, consolidators and wholesalers replacing the Australian Federation of Travel Agents (AFTA) effective today. New ATIA Directors welcomed at 47th AGM ATIA has successfully held its 47th AGM, with three new directors appointed at the meeting today for the FY25 Board. Mainstream Media Profiling Delivers for ATAS Businesses The Australian Travel Industry Association (ATIA)’s ongoing mainstream media profiling of ATAS businesses is a winner, with members who continue to benefit from national media exposure. ATIA unveils game-changing initiatives at inaugural Beyond Borders Summit The Australian Travel Industry Association (ATIA) has announced a series of landmark initiatives aimed at reshaping Australia’s travel sector at the first-ever Beyond Borders Summit in Sydney. ATAS is now ATIA Accredited At our inaugural Beyond Borders Summit, held on 25 October in Sydney, we introduced Project A30. One of the key initiatives announced was the retirement of the ATAS brand and a transition to one unified brand - ATIA Accredited. This transition aims to strengthen consumer trust and create a trusted travel ecosystem that connects suppliers, agencies and consumers more seamlessly. New Chair and Vice Chair for ATIA The ATIA board has elected Christian Hunter as Chair, and Laura Ruffles has been elected Vice Chair alongside Graham Turner, who is returning as Vice Chair. Showing 0 Comment Comments are closed.